The JT global story

      Read in detail

      WHO WE ARE

      A leading international tobacco company

      We operate in over 70 countries, and our products are sold in more than 130. Our internationally recognized Global Flagship Brands are Winston, Camel, Mevius, LD. Our focus is on long-term sustainable growth as we continue to invest in strengthening the foundations of our business.


      The four stakeholder groups at the heart of everything we do

      The 4S model represents our commitment to the four stakeholder groups (4S) central to our business - consumers, shareholders, employees, and society. Under the 4S model, we strive to exceed the expectations of our stakeholders wherever we can.


      Laying the foundations for a sustainable future

      JT strives to be a responsible corporate citizen. Our work on sustainability has been recognized internationally through our inclusion in sustainability indices. By integrating sustainability goals into our work in the communities in which we operate, we're building a better future for our stakeholders.


      Daring to innovate

      At JT, we pride ourselves on standing at the forefront of innovation. Tobacco comes in many forms, and consumer interests are driving the next generation of products. These products are among our top priorities for future growth, and we have made significant advances internationally, including new offerings in E-vapor and T-vapor products.